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Product & releasesphrasal verb · /brɪŋ aʊt/

bring out

In simple English

To introduce or release a new product, feature, or version to users. Common in product roadmap discussions and planning meetings when teams discuss upcoming launches.

You heard someone say they're going to "bring out" a new version and want to know what that means at work.

At a glanceCEFR B1–B2
Commonness
Versatility
FormalityCasualFormalNeutral
Spoken ↔ WrittenSpokenWrittenBoth
Directness ↔ DiplomaticDirectDiplomaticNeutral
Region

Say it like this

✓We're planning to bring out a new version by Q3.
✓Apple always brings out new features at their keynotes.
✓When are we bringing out the dark mode update?

Real examples

Standup

"We're bringing out the new dashboard next week."

Slack message

"FYI, we're bringing out a hotfix this afternoon to address the login bug."

GitHub PR

"This PR includes changes we need before bringing out v2.0."

Jira ticket

"Goal: bring out dark mode feature by end of sprint."

Retrospective

"We brought out three major features this quarter, which is great progress."

Sprint planning

"The priority is to bring out the mobile app update before the conference."

Pair programming

"Let's finish this so we can bring out the fix today."

Don't say this

✕We will bring out the feature since two weeks.
✓We will bring out the feature in two weeks.— Use 'in' for future time frames, not 'since' (which is for past duration).
✕The team brought out.
✓The team brought out a new feature.— 'Bring out' needs an object — you must say what was released.
✕We bring outed the update yesterday.
✓We brought out the update yesterday.— Irregular past tense: 'bring' becomes 'brought', not 'bringed' or 'bring outed'.

Other forms

base form

bring out

"We plan to bring out a new feature."

present continuous

bringing out

"We're bringing out v3.0 next month."

past simple

brought out

"They brought out the update last Friday."

present perfect

have/has brought out

"We've brought out two major releases this year."

Often used with

bring out a new versionVery common — releasing an updated version of software
bring out a featureLaunching a specific new capability
bring out an updateReleasing improvements or fixes
bring out a productLaunching something entirely new to market
plan to bring outDiscussing future releases

Similar words

releaseMore formal and technical; very common in software contexts
launchOften implies marketing or public announcement; bigger emphasis
shipVery casual, developer slang; means to deliver to users
roll outEmphasizes gradual deployment, often to different user groups
put outSimilar meaning but less common in tech contexts

Opposites

pull backwithdrawdeprecatediscontinuesunset

Practice

Try it

4 quick exercises

Choose the most natural sentence

1. Which sounds most natural for a planning meeting?

Spot the mistake

2. We brought out three features since the last sprint.

Fill in the blank

3. The company plans to ___ a new API version by December.

Rewrite this sentence

4. Rewrite using 'bring out': 'We are releasing the mobile app next week.'

More words

shipreleasedeployroll outgo livelaunchpush to production

Questions

Quick poll

Have you said "bring out" in a standup this week?

Want more structured practice like this? Our English for Programmers course covers real workplace English in depth.

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