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Business vocabularyphrasal verb · /pʊl ɪn/

pull in

In simple English

To attract or gather attention, resources, or support — often used when you need extra help on a project or want to bring in more users.

Someone wants to understand what "pull in" means when their teammate says they need to pull in another person or resource.

At a glanceCEFR B1–B2
Commonness
Versatility
FormalityCasualFormalNeutral
Spoken ↔ WrittenSpokenWrittenBoth
Directness ↔ DiplomaticDirectDiplomaticNeutral
Region

Say it like this

Let me pull in Sarah from DevOps to help with this.
We need to pull in more resources for Q4.
This feature should pull in a lot of new users.
Can we pull in the design team for a quick review?
The campaign is pulling in great results.

Real examples

Standup

"I'm blocked on the API issue, so I'm going to pull in someone from the backend team today."

Slack message

"Hey, can we pull in @Maria for her input on the database schema?"

GitHub PR

"Pulling in the security team for a quick review before we merge this."

Jira ticket

"Need to pull in additional QA resources to complete testing by Friday."

Retrospective

"We should have pulled in the design team earlier — it would have saved us time."

Sprint planning

"Let's pull in the DevOps lead to estimate the infrastructure work."

Pair programming

"I'm stuck on this logic. Can we pull in Jake for a second opinion?"

Don't say this

I will pull in the meeting at 3pm.
I will pull in the team for a meeting at 3pm.You pull in people or resources, not events. You 'schedule' or 'set up' meetings.
Let's pull in to the project.
Let's pull in more developers to the project.'Pull in' needs an object — what or who are you pulling in?
Can you pull in me?
Can you pull me in?Pronouns go between 'pull' and 'in' — not after 'in'.

Other forms

base form

pull in

"We need to pull in more help."

third person

pulls in

"The new feature pulls in more users."

past tense

pulled in

"We pulled in the DevOps team last week."

present participle

pulling in

"I'm pulling in Maria for this review."

past participle

pulled in

"They have pulled in extra resources."

Often used with

pull in resourcesGet more people, time, or budget for a project.
pull in someoneAsk a specific person to help or join.
pull in expertiseGet specialized knowledge from another person or team.
pull in more usersAttract new customers or users to a product.
pull in supportGet backing or help from others.

Similar words

bring inVery similar — slightly more formal in some contexts.
involveMore formal — often used in written communication.
loop inCommon in tech — means to include someone in communication.
rope inInformal — sometimes implies the person didn't fully volunteer.
attractUsed more for customers or attention, not people helping.

Opposites

leave outexcluderemovepush awaydrop

Practice

Try it

4 quick exercises

Choose the most natural sentence

1. You need help from the security team. What do you say?

Find the error

2. I will pull in the meeting tomorrow.

Complete the sentence

3. We should have _______ the design team earlier to avoid rework.

Rewrite more naturally

4. Can you make Sarah part of this discussion?

More words

Questions

Quick poll

Have you said "pull in" in a standup this week?

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